BOGS BOOTS

I served as Lead Art Director for a winter campaign with Bogs Boots, traveling to Calgary and Banff National Park to capture seasonal content that highlighted the brand’s durability and style in real winter conditions. We produced a range of imagery for social media, the website, and catalog use, focusing on authentic outdoor moments that reflected the Bogs lifestyle. Alongside directing the shoot on location, I developed creative direction for multiple social campaigns and led the design of graphic layouts for both paid and organic social content.